It's easy to get lost in list building, asset creation, research, process and automation … and never actually talk to anyone. Which defeats the purpose of outreach.
Research is important! As a general rule, Don't reach out to someone until you've read at least three things they've written .
But don't overthink or overplan. After 20 minutes of research, send off at least one message telling someone what you're up to, or asking a question. Start with friendlies.
Getting feedback early and often is a way to Increase optionality.